POST GRADUATE DIPLOMA IN EVENT MANAGEMENT & PR
Program Highlights
- Duration: 11 months, part-time
- Eligibility: Graduate
- Lecture Schedule: Monday to Friday (Alternate days with announcement - Only Notes)
- Timing: 3:30 Hrs. Session in a day
- Practical Training: As per Event Schedule Sports Event Management, Corporate Events, Activations
CURRICULUM OVERVIEW
Semester 1
- Introduction to Event Management (Indoor & Outdoor Events)
- Event Concept, Planning & Ideation (BTL & ATL)
- Event Marketing & Sponsorship
- Presentation & Communication
- Brand & Promotion
- Event Creatives & Collaterals
- PR & Advertising
- Event Accounting
- Celebrity Artist and Talent Management
- Special Classes on Speaking & Written English & Basic Computer Skills
- Guest Lectures with Case Studies Practical Training and Workshops
Semester 2
- Event Coordination & Team Management
- Event Logistics (Includes Catering, Event Law, Technicals, Production, etc.)
- Event Production & Vendor Management
- Business Development & Client Servicing
- Business Entrepreneurship
- Research on Events
- Internship
- All Practical Trainings & Workshops
Specialised Workshops with Industry Experts
- Licenses & Permissions
- Security
- PR and Social Media
- Light & Sound
- Videos
- Event Technicals
- Event Set Designing
- Event Legal Contracts
- Outdoor Media & Print
- Catering
- Exhibitions
- Corporate Events & Conferences
- Sports Management
- Concerts & Rock Shows
- Weddings
- MICE Industry
- Fashion Shows
- Use of Social Media in Events
